With her campaign almost on life support, Hillary Clinton has unveiled a new weapon which some supporters believe could turn the race around - a new PowerPoint presentation.
"It's a bold move," said senior adviser Maria Cardpna, who says the presentation makes Clinton's case clear as a bell. "While these slides might seem a little obtuse to the sort of hard-working folks who tend to be Hillary supporters, they should resonate soundly with the Superdelegates. These are people, remember, who are very comfortable around PowerPoint. They've seen PowerPoint presentations before; some of them have even made PowerPoint presentations of their own. When they see one this powerful, they're going to be sold."
The Clinton team left nothing to chance, bringing in PowerPoint virtuoso Ron Cadwall to prep the slides. Cadwall, now a free-lance agent, rose to fame during the first Bush administration, where he created some of the first PowerPoint presentations known to man.
"It was new, it was radical," says Cadwall, who reportedly received 1.3 million dollars for his latest work. "People didn't know PowerPoint in the early nineties, they didn't understand that it was the tool of the future. Hell, we were all excited about bullet points back then, and the thought of using text and charts on the same page was seen as a brave new world."
Sadly, George H.W. Bush did not benefit from Cadwall's ground-breaking work. "PowerPoint was too extreme to be used effectively in the '92 election," Caldwell explains, "although I've got to give Bush credit for trying. People thought PowerPoint was effete and elitist, and maybe it was just too dazzling for it's time."
There are signs that the new Clinton strategy may be working. CNN's Lou Dobbs devoted a fifteen minute segment to the presentation Friday Night, and the New York Times included the slides as a special insert in their Saturday edition. Clinton's PowerPoint is even garnishing high praise from Oscar winning PowerPointer Al Gore.
"This is a beautiful piece of work," says Gore. "Visually stunning, but also crisp and precise. It spells out the case for giving Hillary the nomination in no uncertain manner. Not that I'm going to endorse her, but still."
Gore shakes his head in admiration. "Wow, just the thought of working with Cadwall, that's got to be impressive. I would've given my right arm to have had the PowerPoint guru on board for 'An Inconvenient Truth'."
©2008, Mark Hoback